Many blog owners – whether blogging for business or personal – miss out on attracting new eyeballs to their websites because they struggle to find a way to link their niche topics to trending topics.
For example, anyone can blog about Easter. Even me. Like I’m doing right now.
When it comes to boosting blog traffic, this is one of my favourite “hacks”.
Why? Because it’s a lot like newsjacking.
You wait for trending stories or events, and you jump on their coat-tails to promote your blog, products or services, subtly exploiting them to reap the benefits: more traffic to your blog and potentially new subscribers and customers.
For example, if you blog about money and wanted to attract Donald Trump’s fans to your blog, you could write a blog post about “What Donald Trump taught me about money”.
In this blog post, we’ll look at blogging about Easter.
With blogging for seasons like Easter, I use a similar tactic. You have the topic (Easter) and you combine it with your niche topic (e.g. homebuilding, money, cooking, parenting or party planning).
And then come up with a bunch of different blog posts. This is an easy way to get easy blog post topics and more traffic.
The awesome thing about this tactic is that you can do the same with any other holiday or trending topic.
You can also do it with your videos and lead magnets as well.
So let’s look at how you, too, can come up with useful blog post ideas for Easter.
How to get Easter blog post ideas
A few things first:
- Which niche topic can you link to Easter? If you’re a business, then which service/product?
- What offer can you put in front of people on this occasion? E.g., a freebie, free consultation or a discount.
- How else can you make this post useful to your audience? E.g., provide a downloadable template.
- What can you include to make it more attractive? E.g., include an Easter-themed infographic.
Check out the table below to see some ideas.
Use the examples as templates.
FREE templates to help generate stories
|Restaurant||Decorate tables||10 Easter table decoration ideas|
|Podiatry||Comfy shoes||The best types of shoes to wear when hosting an Easter party|
|Kitchenware||Eat egg with spoon||How to eat caramel Easter eggs with a spoon|
|Party supplies||Mix and match colours||How to mix pink and blue decorations for your Easter egg hunt|
|Fitness||Burn off chocolate||How long does it take to burn off one mini Easter egg?|
|Flowers||Party decor||How to decorate your home with daffodils this Easter|
|Hair||Styling with ribbons||How to braid ribbons into your little girl’s hair this Easter|
|Landscaping||Confetti on lawn||An easy way to remove confetti from your lawn after an Easter party|
|Social media||Adverts||What to include in your Easter adverts|
|Payroll||Pay employees correctly||How to make sure your employees get paid correctly this Easter|
|Finance||Save money||9 ways to save money on Easter|
|Celebrant||Easter wedding||5 Perth wedding venues to visit over the Easter Weekend|
As mentioned above, you can use the same blog post template for other topics such as:
- Anzac Day
- Mother’s Day
- National Budget
- End of Financial Year
- Father’s Day
- New Year’s Day
Easy, huh? Now, do you see yourself writing a post similar to this one but about your niche topic?
I write blogs for my clients, so my niche here is “blogging“. What’s your niche?
Need more ideas? Read about Seasonal SEO and how to take advantage of ANY trending topic.
Over to you now
How do you come up with Easter blog topics?
Last updated on 20/02/17